It’s starting to look like June 1st is a good day for raising tire prices. Yokohama Tires has joined the list of manufacturers including Bridgestone-Firestone, Michelin, Continental, Cooper and Falken hiking tire prices this June.
Yokohama Tire Corp. is raising consumer tire prices up to 8% starting June 1 as the result of escalating raw material, manufacturing and transportations costs.
Passenger, high performance and light truck tires will all be included in the price jump.
“Raising prices is always a difficult decision,” stated Shawn Denlein, Yokohama’s director of sales, consumer products. “We’ve been doing our best to contain our costs, but the continued rise in raw materials, energy and transportation must, unfortunately, ...[more]